Olist: A startup's customer segmentation
About this Project
We are tasked by Olist , a brazilian online marketplace, to analyze their customers base. Our objectives are the following:
- Helping Olist understanding its client base.
- Segmenting the client base, using unsupervised machine learning, in order to offer Olist marketing recommandations.
- Evaluating the required maintenance frequency to keep the model up to date.
Features
Data Analysis
Keep improving your results! With Data-Analysis we transform the raw data from your app into meaningful insights (and beautiful graphs) which will allow to understand your users and market.
Technologies
Data/Ai

Plotly
Plotly's Python graphing library makes interactive, publication-quality graphs. Examples of how to make line plots, scatter plots, area charts, bar charts, error bars, box plots, histograms, heatmaps, subplots, multiple-axes, polar charts, and bubble charts.
source: plotly.com

Sickit-Learn
scikit-learn (formerly scikits.learn and also known as sklearn) is a free and open-source machine learning library for the Python programming language.
It features various classification, regression and clustering algorithms including support-vector machines, random forests, gradient boosting, k-means and DBSCAN, and is designed to interoperate with the Python numerical and scientific libraries NumPy and SciPy. Scikit-learn is a NumFOCUS fiscally sponsored project.
source: wikipedia.org
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Q&A
If you are still wondering...
Hikonic is a web development agency founded by Thibgl, a passionate data scientist and full-stack engineer based in Bordeaux, France. With a commitment to delivering cutting-edge solutions, Hikonic specializes in blending innovative technologies with elegant designs to create powerful digital products. Whether you're a small business owner or a large enterprise, Hikonic tailors its services to meet your unique needs and goals.
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