Olist: A startup's customer segmentation

About this Project

We are tasked by  Olist , a brazilian online marketplace, to analyze their customers base. Our objectives are the following:

  • Helping  Olist  understanding its client base.
  • Segmenting the client base, using unsupervised machine learning, in order to offer  Olist  marketing recommandations.
  • Evaluating the required maintenance frequency to keep the model up to date.

Features

Data Analysis

Keep improving your results! With Data-Analysis we transform the raw data from your app into meaningful insights (and beautiful graphs) which will allow to understand your users and market.

Technologies

Data/Ai

Plotly logo

Plotly


Plotly's Python graphing library makes interactive, publication-quality graphs. Examples of how to make line plots, scatter plots, area charts, bar charts, error bars, box plots, histograms, heatmaps, subplots, multiple-axes, polar charts, and bubble charts.

source: plotly.com

Sickit learn logo

Sickit-Learn


scikit-learn (formerly scikits.learn and also known as sklearn) is a free and open-source machine learning library for the Python programming language.

It features various classification, regression and clustering algorithms including support-vector machines, random forests, gradient boosting, k-means and DBSCAN, and is designed to interoperate with the Python numerical and scientific libraries NumPy and SciPy. Scikit-learn is a NumFOCUS fiscally sponsored project.

source: wikipedia.org

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Q&A

If you are still wondering...

Hikonic is a web development agency founded by Thibgl, a passionate data scientist and full-stack engineer based in Bordeaux, France. With a commitment to delivering cutting-edge solutions, Hikonic specializes in blending innovative technologies with elegant designs to create powerful digital products. Whether you're a small business owner or a large enterprise, Hikonic tailors its services to meet your unique needs and goals.

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